Daily Archives: August 10, 2007

Where are the real ‘Events’?

It seemed that a disproportionate amount of time at this week’s Apple Special Event was spend on the new Events feature in iPhoto ’08. Now, while I personally do not use iPhoto, other than for some iLife and iWork integration, and to order an occasional picture book, it seems like a rather mature application.

I am not complaining about the usefulness of Events, they certainly are. But what I do complain about is that Apple tries “Sell its customers for stupid” to use an old German expression, meaning, they act as if we, the customers are stupid, and do not realize that this grand new feature is really rather simple. Continue reading